The Challenge

Find a unique, unexpected way to share Omada participant success stories, without breaking the bank.

The Solution

Ask Omada Health Coaches to tell the stories (with the permission of the participant and leaving out any identifying information, of course).

NOTE: My predecessor started this campaign by recording the VO tracks for "Gina" and "Liz" and starting to oversee the animation of "Gina." I took the baton from there to create a cohesive campaign.